Eating many colors of fruits and vegetables helps you get a wide range of nutrients. That's because each color tends to contain its own set of vitamins, minerals and phytonutrients (beneficial plant compounds) that may promote health and prevent disease.
For example, red and pink produce, such as tomatoes and watermelon, contain lycopene, a phytonutrient that may help prevent prostate cancer. Orange options, such as carrots, sweet potatoes and apricots, are rich in beta carotene (helps maintain eyesight), vitamin C (aids in wound healing) and potassium (may help reduce risk of high blood pressure and stroke). Leafy greens, such as kale and collards, provide the phytonutrients lutein and zeaxanthin (which help protect eyesight), potassium, and vitamins C, K and folate.
So, eating many different-color fruits and vegetables gives you a wider array of nutrients. It also keeps your taste buds interested and gives your plate "eye appeal." The bottom line: don't just eat an apple a day to keep the doctor away, eat a whole rainbow of fruits and vegetables!